Direct mailing
The written word as a fundamental source of information is a cost effective and persuasive means of influencing purchasing, consumption and investment habits.
The power of the direct mail medium has become widely acknowledged and its place as a crucial part of the overall marketing mix is confirmed.
The primary use of direct mail is often prospecting and customer acquisition and it is still the most widely used medium to generate web site traffic.
Advertisers commonly use their web site as a response mechanism for mailshots.
Direct mail complements other media perfectly and works best as part of a broad based, integrated media schedule.
Mediterraneum Editions offers you a cost effective and versatile marketing instrument – Direct mail using their extensive and updated client, reader and VIP databases.
These databases can be rented for direct mail purposes (e-mail and postal service mail).
To discuss details, please contact Sabine Weber at +33 (0)4 97 00 11 33 or s.weber@mediterra.com
